| Description | Create designs, concepts, and sample layouts based on knowledge of layout principles and aesthetic design concepts. Determine size and arrangement of illustrative material and copy, and select style and size of type. Use computer software to generate new images. Mark up, paste, and assemble final layouts to prepare layouts for printer. Draw and print charts, graphs, illustrations, and other artwork, using computer. Review final layouts and suggest improvements as needed. Confer with clients to discuss and determine layout design. Develop graphics and layouts for product illustrations, company logos, and Internet websites. Key information into computer equipment to create layouts for client or supervisor. Prepare illustrations or rough sketches of material, discussing them with clients and/or supervisors and making necessary changes. Study illustrations and photographs to plan presentation of materials, products, or services. Prepare notes and instructions for workers who assemble and prepare final layouts for printing. Develop negatives and prints to produce layout photographs, using negative and print developing equipment and tools. Photograph layouts, using camera, to make layout prints for supervisors or clients. Produce still and animated graphics for on-air and taped portions of television news broadcasts, using electronic video equipment. |
| Qualifications | English Language -- Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar. Communications and Media -- Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media. Design -- Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models. Customer and Personal Service -- Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction. |
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