Description | Participate in making Marketing decisions cooperatively with Commercial Director through assessing promotional needs, as well as gathering relevant data and analyzing the results. Prepare reports of findings, illustrating data graphically and translating complex findings into written text. Develop a research plan cooperatively with Commercial Director. Analyze research results and offer Marketing Strategies. Establish EBIC Marketing goals. Collect, analyze and evaluate demographic and market data (e.g., competition prices, distribution channels, industry sales) Seek data and provide information to help EBIC to determine market position among competitors. Generate monthly reports that analyze internal and external market competition in the industry, using charts, graphs and explanatory text. Collect and analyze data on EBIC demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand. Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data. Measure the effectiveness of marketing, advertising, and communication programs and strategies. Forecast and track marketing and sales trends, analyzing collected data. Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services. |
Qualifications | Having At least 3 years of related experience in Market Research. Must understand and communicate fluently in English Familiar with advanced statistical analysis and research methodologies, along with common computer programs (such as PowerPoint, Word and Excel), e-mail techniques, Internet, and online survey tools. |
0 comments :
Post a Comment